PRESERVATION

- 2021

BRANDING, CREATIVE DIRECTION, DESIGN, ILLUSTRATION, & SCREENPRINTING

Preservation is a bachelor of fine arts exhibition and an upcycling shop committed to preserving what we have by using what is already made. All clothing is purchased second-hand and given a new life with screen-printed designs made with the planet in mind. To reflect these values, the logo, packaging, brand colors, typography, and illustration style capture the brand's essence through a hand-made aesthetic.

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